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About WinterSilks®
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Some say necessity is the mother of invention. It's also the instigator of some pretty amazing ideas. Such was the case for the original founder of WinterSilks, who, 30 years ago, regularly found himself trekking home on late December evenings in sub-zero weather. One day, having grown weary of waiting for his frozen limbs to thaw, he happened upon a pair of silk long johns. Willing to give them a try, he wore them home that very night. Much to his astonishment, they kept him wonderfully warm and pleasantly dry. The next day, he wore them under his work clothes, and again, found himself incredibly comfortable at the office, not to mention equally warmed walking home.
The concept of marketing silk garments to the public was born of this experience. From that day forward, WinterSilks was in the business of bringing luxurious warmth to the world. The original concept then expanded from silk long johns to include lingerie, men's and women's fashions, outerwear, and accessories.
Over the years, WinterSilks developed a strong niche in the specialty mail order business. With a keen expertise in silk, vast importation experience with the Far East, and a large following of patrons enamored of beautifully crafted silk garments, WinterSilks evolved into the largest and most successful merchant of filament silk in the United States.
WinterSilks, LLC also is recognized as a leader in providing superior service, exceptional value, and a complete customer satisfaction guarantee. As members of the Direct Marketing Association, we adhere to the industry’s most thorough professional standards. In fact, the DMA selected WinterSilks, Inc. as the recipient of its prestigious Customer Service Excellence Award. WinterSilks also won the Inc. Magazine/MCI National Positive Performer Award for superior customer focus.
We continually research ways to better serve and satisfy our customers. By following current trends in the marketplace and listening carefully to customer suggestions, we are able to update our apparel lines with new styles and fabrications that enhance our customers' lifestyles. In addition to serving patrons in all 50 states, WinterSilks is excited to now offer service to Canada and globally through our catalog and website. Our devotion to our customers has remained steadfast for 30 years, and we look forward to continuing our role as silk experts and innovators for many more to come.
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Traveling to Madison, Wisconsin? If you are in the area, visit our retail store at 224 State Street in the heart of downtown. Find overstock silk apparel, long underwear, sleepwear & accessories as well as one-of-a-kind and discontinued items. All items now outlet priced at 10-50% off catalog prices.
WinterSilks Retail Store
224 State Street
Madison, WI 53703
phone: 608-260-0060
Store hours:
Monday - Friday 10:00 AM - 6:00 PM
Saturday 10:00 AM - 5:00 PM
Sunday 11:00 AM - 4:00 PM
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